WTF is UX Writing in a few words

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Everis’ research on May 2020 collected 110 writing professionals around the world and made some research about UX Writing.

I collected some interesting and important foundings from Everis’ report:

  • 62% of respondents call themselves UX Writer, followed by Content Strategist, Content Designer and UX Copywriter.

Depending on the country, Company or team it may have one name or another(e.g. in Israel it is called Microcopy, and professionals not only write but also do strategy, research and testing).

  • The first companies that started hiring this kind of professionals were the big tech ones (like Microsoft, Apple, Google) and now DocuWare!

Everis’ proposed 3 main challenges (related to UX) for the companies:

  • Recognise the importance of UX Writing (product is a conversation between humans and technology, humanise it)

Find the full UX Writing Worldwide Report here.

Written by

UX/UI designer | Munich based. Experience in Branding and Digital Marketing. Writing about design, research, business and marketing.

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